Patent Published

PAPER PUBLICATIONS

1. Impact of environmental knowledge and awareness and openness to experience on green purchase behaviour: A mediation moderation analysis in WREMSD journal (Scopus indexed.)
2. Relationship between green purchase behaviour, attitude and personality traits: a mediation analysis in Journal of critical reviews by Sidhi Verma, Apoorva Bhatnagar, Santosh Kumar Kanojeya and V.K. Singh. ISSN- 2394-5125, Vol. 7, Issue 13, 2020. (Scopus Indexed).
3. Moderation effect of source credibility on openness to experience and attitude towards celebrity endorsement in Journal of critical reviews by Apoorva Bhatnagar, Sidhi Verma, Santosh Kumar Kanojeya and V.K. Singh. ISSN- 2394-5125, Vol. 7, Issue 15, 2020. (Scopus Indexed).
4. Agrotourism: An on-farm risk management strategy for farmers in International Journal of advanced science and technology by Santosh Kumar Kanojeya, Sidhi Verma, Apoorva Bhatnagar and V.K. Singh. ISSN- 2005-4238, Vol.28, No. 20, 2019. (Scopus Indexed).
5. Precursors Of Green Purchase Behaviour: A Study On Generation Y in Think India Journal. ISSN: 0971-1260, Vol. 22, Issue 10, November 2019 (UGC CARE).
6. Openness to experience and green purchase behaviour: A multiple mediation analysis in Management and Economics Research Journal. E-ISSN-2469-4339, Vol. 6, Issue 3, 2020.
7. Celebrity footprint in greenwashing in 4th National Conference on Recent Trends in Humanities, Technology, Management & Social Development (RTHTMS 2K19); KIET School Of Management, Ghaziabad, UP, India, Vol. 9. (Special issue).

CONFERENCES

1. Presented a paper at the 1st International Conference on “Emerging Issues in Business and Economic Research” Organized by the Department of Commerce, Rajdhani College, University of Delhi, titled “AN ANALYSIS ON INFLUENCE OF WORKPLACE SPIRITUALITY ON OCEAN PERSONALITY TRAITS AND JOB SATISFACTION: A MEDIATION EFFECT on 17-18, December 2021.
2. Participated in the International Conference on Sustainable Management (ICSM 2018), organized by the Indian Institute of Management (IIM), Kashipur.
3. Participated in International Conference on Knowledge and Policy for Sustainable Development: Global Lessons and Local Challenges, organized by Guru Gobind Singh Indraprastha University, New Delhi.
4. Participated in 7th National Conference on Implications of Management Theories on Literature, Education, Social Science and Cultural Issues, organized by Faculty of Management Studies, Gurukula Kangri Vishwavidyalaya, Haridwar.
5. Participated in National Conference on Employment and Skill Development in India: Perspective and Approaches, organized by Dev Bhoomi Institute of Technology, Dehradun.
6. Participated in 4th National Conference on Recent Trends in Humanities, Technology, Management & Social Development (RTHTMS 2K19), organized by KIET School Of Management, Ghaziabad.

BOOK PUBLISHED

• Book entitled “More than marketing: Sustainable marketing” by Sidhi Verma, V.K. Singh, Santosh Kanojeya, Apoorva Bhatnagar, ISBN- 978-93-89055-12-2.

ADDITIONAL RESPONSIBILITIES

1. Volunteered in 3 days National Vedic Seminar, Department of Vedic culture, Gurukula Kangri University (Deemed to be), Haridwar.
2. Appreciation letter from the Head & Dean of Faculty of Management studies, Gurukula Kangri University (Deemed to be), Haridwar for an outstanding role for an effective leader and event organizer.
3. Volunteered in 7th National Conference on Implications of Management Theories on Literature Education, Social science and cultural issues” held at the Faculty of Management Studies.
4. Volunteered in 7th Fiesta Inters B-School Quiz Competition 2019.
5. Volunteered in Haridwar Literature Festival jointly organized by , Gurukula Kangri University (Deemed to be) and AntahPravah Society, Haridwar.

WORKSHOPS

1. Workshop on IPR Awareness and Plagiarism Detection Tool for Indian Languages at Kanya Gurukul campus, Dehradun.
2. Workshop on Research, Innovation, and Intellectual Property Rights at Kanya Gurukul Campus, Haridwar.
3. 10 days ICSSR sponsored workshop in SPSS and Research and Methodology, organized by Doon University, Dehradun.
4. Workshop on Creating an Intellectual Property Culture Among Students of Higher Education at Faculty of Management Studies, Gurukula Kangri University (Deemed to be), Haridwar.
5. Workshop on Career Within Career organized by Department of Management Studies, Kanya Gurukula Campus, Dehradun.