The e-cell ‘Lakshya’ of I.T.S UG Campus facilitated an online session on the “Role of students in empowering cooperatives through NCUI Haat Portal” organized by NCUI, New Delhi for BBA & BCA students on Sept. 14, 2023. Objective: The objective of this awareness program was to enlighten the students about the role and contribution of Cooperative Societies in nation building and as a medium to connect with the grassroot level. The second objective was to make the students aware of the seller registration option that is available on NCUI Haat Portal. Description: Mr. Rajeev Sharma, Director Coop connect, NCUI- a flagship unit of Ministry of Cooperation, GOI, briefed the students about the history and contribution of cooperative societies in India post-independence and how it is shaping the lives of the craftsmen, artisans, farmers through the utilization of their skills. Mr. Sumit Singh, Advisor, NCUI in his address elaborated on how cooperatives are a medium to enhance the economic condition of the rural people by providing them money for their products and involving them in nation building. Later, he gave a demonstration of the NCUI Haat Portal, exhibiting various handmade products under multiple categories, on display at the portal. He also gave a glimpse of the user-friendly registration process for Sellers from different regions to list their products on the portal. Mr. Rajeev Sharma later urged the students to make use of the initiatives of NCUI and empower the cooperatives through their continued support.