In continuous efforts to enhance the academic quality, UG campus has introduced the concept of involving the seasoned and experienced Trainers. In this endeavour, Mr.Kritesh , Senior Trainer , CETPA , having experience of about one decade in the field had taken a GOOGLE CERTIFICATION WORKSHOP for BBA III year students .
Mr. Kritesh provided practical knowledge to the students which helped students in the certification exam of Google. Workshop comprises of the sessions on Google basics including digital marketing techniques i.e Search Advertising ,Display Advertising ,Shopping Advertising ,Mobile Advertising ,Video Advertising etc.. The sessions were very interactive as students asked number of questions related to practical application of the techniques .