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I.T.S UG Campus organized a Guest Lecture on the topic “Cross-Cultural and Formal Communication” for BBA 4th semester (2018-21) students

23-01-2020

The motive behind this lecture was to expose the students to the topic “Cross Cultural and Formal Communication”. The session aimed at providing the students a practical insight to the field of communication supporting the theoretical learning of the subject in the classrooms. Ms. Soni Sharma-speaker of the session gave an overview of communication skills with special emphasis on Soft Skills enhancement; Personal Effectiveness. She cited real time experiences from the industry, her training career to elaborate on the factors causing miscommunication and made the session highly interactive.

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